Protranslate Blog
Finesse Your Translation with Finest Tools
There are many computer-assisted translation (CAT) tools for translators to use. These tools help to improve the translation quality while easing the job for translators. Learn how and why to use CAT tools in the process of professional translation.
Shoot for the Stars: Think Global, Act Local
Think Globally – Act Locally is a great and inspiring concept for a business. But what stands behind these words? How to implement this strategy in real life? Protranslate is explaining on a real global company use case…
Google Ads Translation Essentials
Starting Google Ads campaigns in a foreign language is a challenging task. How to create an effective commercial message that will help to sell your product? How to find a suitable context to sell your product? And more tips from Protranslate localization team…
MOBILE APP LOCALIZATION
Localization is an extremely important process for businesses all around the world. Speaking about mobile app localization, it can be considered a strategic investment to expand your application audience across the borders!
Creative Translation
Creative translation is a very niche and highly qualified job. In this article, we uncover which skills creative translator should have and how to improve yourself working on creative translation tasks. The importance of thinking outside the frame while working on a translation of different creative texts.
Tips For the Translation of Marketing Materials
While marketing translation is becoming a new trend for companies with global business operations, we would like to share several proven marketing activities that will help the business grow. Valuable tips for marketing translators and small and medium enterprises.
Introduction to Search Engine Optimization and SEO Localization
SEO localization can open new horizons for those businesses which target users in foreign countries and significantly increase your website traffic from abroad. In this article, we are going to talk about the principles of search engine optimization and SEO strategy for foreign markets.
Translation Mistakes in Advertising
Creating an advertisement in a foreign language can be a very challenging task. It should be mistake-free and at the same time easy to read and comprehend by locals. In this article, we are going to discover and reveal mistakes that you should avoid while translating advertising materials…
Marketplace Localization: How to Compete with Locals on Amazon When It Is Only Your Second Language?
Amazon is one of the whales of the e-commerce industry and with the current trend of online shopping its popularity is higher than ever. Many businesses or individuals are considering to become a seller on Amazon and use all the potential of selling their goods to a huge audience. But the scary factor is how to compete with local sellers? Protranslate has a solution, read our post to find out how…
Translation vs. Transcreation
The main goal of translation is to transmit the values of the original text to the translated one, making the text sound native and easy to read. In the meanwhile, language is a very dynamic and constantly changing phenomenon which is developing in line with societies and cultures. In these conditions, professional translator should be very susceptible about the language that he or she is working with be able to develop own skills accordingly.
Arabic Speaking Population In the World
Arabic is widely spoken around the world today. The estimated Arabic Speaking Population In The World is around 420 million with 30 different dialects. Originating from the Semitic languages, Arabic is also the language that the holy book Quran is written in, making...
What Is Redaction and Why Is It Important?
As we have mentioned in our previous blog posts, the editing process may include many different stages. In this article, we will go over one of the most important of these: Redaction. Redaction, apart from its close relation with publishing, can be described as a...